Typography
beta

Typefaces

E*TRADE Fort is the typeface used on the etrade.com pages, for both the Customer and Prospect webpages.

The Prospect site covers etrade.com pages that fall outside the paywall. The Customer site covers everything behind the paywall on etrade.com. Although we use the same font family across the site, font sizes differ between the two font stacks.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y z

1 2 3 4 5 6 7 8 9 0 - =

! @ # $ % ^ & * ( ) _ + -

  
  

You can modify any of the styles above using these variations.

White on navy

.text-white

Green on navy

.text-brand-green

Set back gray

.text-muted

Bold text

.text-bold strong b

$100.00

.text-positive

$100.00

.text-negative

Reset line height

.text-line-height-reset

Text alignment can be applied through helper classes. Alignment can be applied differently per-breakpoint and follow standard column sizing.

text left

.text-left .text-left-sm .text-left-md .text-left-lg

text center

.text-center .text-center-sm .text-center-md .text-center-lg

text right

.text-right .text-right-sm .text-right-md .text-right-lg
  • Milk
  • Eggs
  • Bread
Standard, unordered list
<ul>
  • Milk
  • Eggs
  • Bread
Unstyled, unordered list
<ul class="list-unstyled">
  • Milk
  • Eggs
  • Bread
Pipe divided, unordered list
<ul class="list-pipe">